The U.S. Print Industry: Embracing Change in a Digital Era

The U.S. print industry is a central component of the United States’s economy, with a robust market size and a trajectory that demands attention.

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Large Format Printing: Mega Prints, Major Impact

Imagine a world without eye-catching posters, towering banners, or immersive trade show displays. That's the reality we'd face without the magic of large format printing.

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Essential Tips for Navigating the Printer Repair Maze

For print shop owners, a smoothly operating printer is not just a convenience—it’s the heartbeat of your business. Printer downtime translates to delayed orders, dissatisfied clients, and potential revenue loss. Whether you’re already searching "printer repair services near me" or “how to” videos on YouTube, it is essential to know that your printer has been repaired in the best way to ensure your business is back up and running. 

This guide is about doing printer repair the right way to keep your print shop running seamlessly.

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The Massive Potential of Wide Format Printing for Commercial Print Shops

Wide format printing is a type of large format printing that involves the production of oversized prints using specialized wide format printers. It is used to create banners, posters, wall decals, vehicle wraps, and other large format prints.

With proper knowledge and the best wide format printer, commercial print shops can unlock various opportunities in wide format printing.

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Navigating the Flow of the Global Water-Based Inks Market

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Inkovation: A Look Into Trends and Forecasts in Printing Ink

Printer ink stands at the forefront of visual communication as the essential component that brings vibrant and impactful visuals to life on paper, labels, packaging, and various substrates. It’s a multi-billion-dollar industry that caters to the diverse needs of businesses, from advertising agencies to packaging manufacturers and print shops.

Staying up-to-date on printer ink market trends is a strategic necessity for your commercial print shop. It empowers your print business to make informed decisions about your equipment, materials, and services, enabling you to remain competitive and meet your clients' evolving demands.

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Pixels to Paper: The Unanticipated Return of Print Advertising

Despite the popularity of digital advertising, print advertising remains relevant in many places around the world. In fact, from 2018 to 2023, the print advertising distribution market in the U.S. brought in $3.9 billion in revenue, involved 1,137 businesses, and employed over 10,000 employees.

Contrary to popular belief, print advertising had a bit of a comeback in the last few years and has continued to thrive. Research from Vericast shows that 70% of consumers value mail ads—so much that they even keep engaging mail ads for roughly 14.5 days!

During the recent COVID-19 pandemic, direct mail services helped drive digital activity and engagement. As digital advertising grew by 35 percent and continued to bombard consumers with messages on the web, direct mail marketing benefited from people’s renewed attention and interest.

Print advertising distribution engages consumers through physically printed media. Some print advertisement examples include newspapers, magazines, and brochures sent through direct mail.

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